Game of Thrones stars are appearing in a video campaign by SodaStream highlighting the scourge of single use plastic bottles.
The drinks manufacturer today unveiled its latest advertisement, ‘Say Goodbye’, featuring Game Of Thrones actors Thor Bjornsson AKA ‘The Mountain’, Hannah Waddingham AKA ‘Septa’ and Kristian Nairn AKA ‘Hodor.’
Capitalising on the popularity of the programme, which is due to conclude its eighth and final season this coming Sunday, the video shows each actor struggling with single-use plastic bottles in everyday situations before realising that they should say goodbye to them.
It’s the ninth video that SodaStream has created with the series’ actors in just three years. And it has encouraged people around the world to recognise the challenge of single-use plastic waste, and to take action.
At the end of last year, SodaStream’s ‘It’s time for a change’ campaign was featured on a league table of the most successful viral videos by AdAge.
The video focused on the damage caused by single-use plastic bottles and featured Thor ‘The Mountain’ Bjornsson calling on people to use reusable bottles.
“We are always looking for fun and exciting ways to convey the message that we can enjoy fresh sparkling beverages in a planet-friendly way,” said SodaStream CEO Daniel Birnbaum. “We encourage consumers to say goodbye to single-use plastic and hello to reusable solutions.”
The video is a special remake of an existing SodaStream Campaign from 2017. It’s not the first time each of the stars have appeared in a Sodastream video, but this time the company chose to unite them for a final goodbye.
“As a fan of SodaStream and an advocate for the environment myself, I always welcome an opportunity to help SodaStream spread their environmental message about single-use plastic,” added Kristian Nairn.
“This time I got to do it with my two friends, Thor and Hannah, which makes it even better! “